5 Best Ideas from V!A Philadelphia 2022
We’ve narrowed down five key takeaways from V!A that will spark discussion in your organization.
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Read more about the events we sponsor and presentations we give
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Better Together: V!A Philadelphia 2022 Launches Verisk Marketing Solutions Forward
V!A Philly 2022 was about the journeys we take, the ones we provide, and how we get there together — through trust, transparency, transformation, and disruption.
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Marketing's Premier Thought Leadership Event | See Youse in Philly!
Philadelphia is a city of community, collaboration, and progress, and V!A Philadelphia 2022 is no exception.
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Meet Jornaya in Vegas | LeadsCon 2022
Jornaya will be attending LeadsCon 2022 in Las Vegas. Let us know if you plan to attend and we'll meet up!
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Meet Jornaya at the ICMG Annual Conference in Miami
As keynote sponsors and supporters of ICMG, Jornaya Market Leader, Jeff Piotrowski will be there to share how Jornaya is helping insurance providers lead optimization, compliance, and consumer shop...
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Meet Jornaya at Lead Generation World 2022 in San Diego
Join us and some of the brightest minds in the industry who want to improve lead generation and campaigns from creation to close
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Ways to Convert the Digital Window Shopper Into a Customer
During the webinar with Digital Media Solutions (DMS), How To Engage The Digital Window Shopper, we discussed ways to evolve our marketing strategies to convert digital window shoppers into customers
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Top 5 Reasons to Attend Journey Summit 2020 (#5 will help you save $200!)
You won’t want to miss what we have in store for you on May 5 at Journey Summit—the only thought leadership event focused on marketing for auto, education, insurance, and mortgage. 1....
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Q&A With Summit Keynote Speaker Adam Grant
Adam Grant, Organizational Psychologist, The Wharton School of Business; Bestselling Author; Host: WorkLife, a TED Original Podcast, will present the keynote address at Journey Summit on May...
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Resolving Identity & Assessing Customer Behavior to Deliver People-Based Marketing
Takeaways from LeadsCon Connect to Convert 2019 84% of customers say being treated like a person is a critical factor in winning their business. Leading brands are responding with people-based...
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Gaining a Wider View of Your Customers: Reflections from our Journey Summit
I’d like to share my personal experiences with a recent major-life purchase (MLP) decision. In 2016, my husband and I bought our first home. Similar to many MLP shoppers, we spent months stalking...
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The Current State of TCPA Compliance
If you call on SMS consumers, you need to understand and operate within the regulations of the Telephone Consumer Protection Act (TCPA). The act, originally passed in 1991, requires prior express...
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Reflections from our Journey Summit: Formulating a Marketing Execution Strategy that Delivers Value
The goal of marketing is pretty simple: communicate with the right person in the right place at the right time. But, to be fair, our jobs as marketers are difficult. The average marketing team is...
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Journey Summit Reflections: Laying the Data Foundation to Understand Your Customer
At Journey Summit, Jornaya’s thought leadership event, we learned that marketing to a consumer for a major-life purchase (MLP) comes with a unique set of challenges. The consumer journey often...
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Work that Matters for Customers Who Care: Reflections from our Journey Summit
Being a part of the ecosystem that connects consumers with service providers in areas like higher education, lending, insurance, and auto comes with great responsibility. Brands, agencies, lead...
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Create Customer Experiences that Count! Reflections from our Journey Summit
Sawubona. This greeting in the Zulu tribe literally means: “I see you, you are important to me, and I value you.” Consider that, suggested Seth Godin, entrepreneur and best-selling author, in...
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Are You Ready to Reinvent Marketing?
Join us April 30 to lead the charge at Journey Summit Marketing as we know it is changing—and the exciting part is we’re the ones who get to transform the space. As Seth Godin, one of my...
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LeadsCon Wrap Up: The Future of Data is Bright
With all the recent attention on the misuse of data by behemoth Facebook, it’s easy to understand the concerns about data. In fact, almost three-quarters of consumers in a 2018 SAS survey indicate...
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Identifying With Major-Life Purchase Marketers
We are huge fans of Seth Godin here at Jornaya. If you’re a marketer and haven’t been following Seth, you’re missing out! (Digression and shameless plug: Come see Seth at our Journey Summit in...
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Making Major-Life Purchase Decisions Easier
I know many people who dread making major-life purchases, like buying a house or a car. They tell me there are too many choices, too many offers, and too much noise. The amount of marketing is...
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